What does customer centric mean in business? Being a customer centric business means that the customer is the focal point of all decisions related to delivering products, services and experiences to create customer satisfaction, loyalty and advocacy. Customer...
In the current environment, managing the customers that you already have is key. To develop valuable, long term relationships with your customers you need to move the interaction from being purely transactional in nature to something longer term. Winning new customers...
We can all learn something from the world’s leading businesses like Apple, Google, Salesforce and Amazon. These firms have invested millions of pounds in order to find new and better ways to run their various business lines. Here are some tips that can apply to almost...
When we have a positive interaction with a business, we feel good about it, and will probably tell friends or colleagues about the experience. So how do you go about managing customer experience in your business so clients are raving to their friends about you and...
